Rachita Desai 🎨 Digital Designer
Digital Designing Services for Businesses
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Can rebranding turn customers away? Well…. yes and no. 🤷♀️I recently came across a tiktok talking about how they couldn’t find their favorite hot sauce because they REBRANDED?She never knew the name of the hot sauce but she could identify it by the packaging. So after spending more time than she usually would she found it and even posted about it! This begs the question: when should you, as a business, know it’s time to rebrand? NEVERNo just kidding, here’s some tips to rebrand successfully:1. Do a small survey, involve your consumers! Imagine if instagram did a poll about changing their logo. How onborad and excited would everyone be! 2. What are the elements of your brand that people easily recognize? The color? The iconography? The font? Keep these in mind and try to work around them. 3. The goal is to update not replace. Especially if it already works or has a audience. Making a sudden drastic changes to your brand only work if you are trying to convey that your business has also changed or you are trying to change your audience.#rebranding #graphicdesignerhttps://lnkd.in/dXSVrQTN
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Keshav Jalan
MBA ASPIRANT || B.COM(ACCOUNTS HONS.)
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👀🎨 Want to know what I learned about Instagram's logo and color strategy? It's a personal story that led me to explore the reasoning behind their design choices.As a marketing enthusiast, I've always been fascinated by the impact of color on branding and design. So, I decided to dig deeper into Instagram's logo and discover what made it so unique.The first thing that caught my attention was the gradient color scheme, which effectively represents the platform's energetic and creative community. The orange and pink hues not only add a pop of color but also symbolize the diversity of perspectives and content on the app.As I researched more, I realized that Instagram's logo is a great example of how a strategic use of color can effectively communicate a brand's values and mission. It's a reflection of what Instagram stands for - a platform that encourages self-expression and creativity.As marketers, it's crucial to understand the impact of color on branding and design. A well-designed logo can effectively communicate a brand's message and values, and Instagram's logo is a great example of this.If you're interested in learning more about branding and marketing, let's connect and share insights! Visit my profile and let's engage in a conversation! 👉 https://lnkd.in/d5ajhGwF#InstagramLogo #ColorStrategy #BrandIdentity #MarketingEnthusiast #DesignThinking #VisualIdentity #BrandPerception #MarketingInsights
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Dee Weber
Lead Client Partner at Pinterest CPG | Luxe, Beauty & Personal Care
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A proud Pinterest moment of 2023, was working with the dream teams at L'Oréal and Wavemaker to launch our newest takeover Ad format 'Premiere Spotlight' in the Australian Market... and my word we delivered some stellar results! 🚀 The campaign saw impressions rise to 87% above the expected estimate, indicating a broader reach than anticipated. This was complemented by a 40% more efficient CPM when compared to the media plan highlighting the cost-effectiveness of the strategy. One of the standout metrics was the 4.2x increase in outbound click-through rates compared to Armani’s usual awareness campaigns, showing clear engagement from Pinterest users.While Premiere Spotlight’s primary aim is to drive impactful brand awareness, the high-reach video format also shifted purchase intent for this campaign, driving a peak in conversion volumes, page visits, adds-to-cart, and checkouts. This underlines the potential of high-impact awareness campaigns as potent drivers for direct-to-consumer initiatives as part of a full funnel campaign.Shout out to Molly Hanrahan Nicholas Fildes Caitlin Rooney Lisa Kokoreva Nicole Craig Kristy Kinzett Joy Webster Holly Hisgrove Sam Christou Mika Tsutsui 🙌
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The Digital Geek
126 followers
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The Ever-Evolving Lens: A Look at Instagram's Logo Journey✨Love a good brand evolution story? Look no further than Instagram's iconic logo!From its vintage Polaroid roots to the vibrant gradient we know today, Instagram's logo reflects not just a changing aesthetic, but the platform's commitment to connecting the world visually.Swipe through to see how Instagram's logo has mirrored its growth and adapted to stay at the forefront of social media. This is a masterclass in reinvention while staying true to its core mission: fostering connection through the power of images.#InstagramLogoEvolution #BrandJourney #SocialMediaMarketing #DesignHistory #MarketingTrends #VisualContent #BrandingTips #NostalgiaMarketing #ContentMarketing #LogoDesign
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Bethany McIntosh
✨Implementing Pinterest strategies+funnels that produce INSANE growth for digital business owners. ✨ Introverted Marketing
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Every brand has a unique personality and style. But how do you bring that to life visually on Pinterest?When your Pins consistently reflect your brand's colors, tone, and vibe - it tells a compelling visual story. Your content leaves a lasting impression and forges authentic connections.To rock your brand's personality onPinterest, think of your Pins as visual ambassadors. Curate boards that showcase your signature aesthetic - whether it's playful, chic, or bold. Mix up your content with product shots, lifestyle images, and behind-the-scenes glimpses.With consistent, authentic Pins tailored to your brand's core vibe, you'll captivate hearts and make your personality shine on Pinterest.——#pinteresttips #pinterestforbusiness #brandbuilding #brandingstrategy #smallbusinessbranding
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Matteo Bassan
Account Executive at Google
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To connect with users on their terms, brands like Dior are starting to experiment with a more intimate, accessible approach - and they’re embracing platform-specific content tailored to user behaviour to do so. 🥇To highlight the importance of relevance, adaptability, and strategic partnerships with creators, we've gathered insights from Google Media Lab and Creative Works to help you connect with audiences across platforms and drive your marketing objectives.Here's a look at the latest... 👉#ThinkWithGoogle #Marketing
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Carl WĂĄreus
Head of Domestic Clients, Agencies & Partners at Google
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To connect with users on their terms, brands like Dior are starting to experiment with a more intimate, accessible approach - and they’re embracing platform-specific content tailored to user behaviour to do so. 🥇To highlight the importance of relevance, adaptability, and strategic partnerships with creators, we've gathered insights from Google Media Lab and Creative Works to help you connect with audiences across platforms and drive your marketing objectives.Here's a look at the latest... 👉#ThinkWithGoogle #Marketing
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Damilola Abodunrin
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To connect with users on their terms, brands like Dior are starting to experiment with a more intimate, accessible approach - and they’re embracing platform-specific content tailored to user behaviour to do so. 🥇To highlight the importance of relevance, adaptability, and strategic partnerships with creators, we've gathered insights from Google Media Lab and Creative Works to help you connect with audiences across platforms and drive your marketing objectives.Here's a look at the latest... 👉#ThinkWithGoogle #Marketing
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Bárbara Jiménez Fuentes
Senior Marketing Manager at Google | Nova 111 List under 35 | Ex-Microsoft | Ex-Sony
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To connect with users on their terms, brands like Dior are starting to experiment with a more intimate, accessible approach - and they’re embracing platform-specific content tailored to user behaviour to do so. 🥇To highlight the importance of relevance, adaptability, and strategic partnerships with creators, we've gathered insights from Google Media Lab and Creative Works to help you connect with audiences across platforms and drive your marketing objectives.Here's a look at the latest... 👉#ThinkWithGoogle #Marketing
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Patria Aditya Agra Putra
Creative Designer | Graphic Designer Officer
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Inspiration Instagram Feed Designs by NyessAs a designer, I understand the importance of creating visually captivating impressions to strengthen brand identity on Instagram. With Nyess product, I am committed to delivering creative and engaging Instagram feed designs to enhance online interactions.✨ Creative Design: Leveraging my experience and expertise in graphic design, I will craft unique visual content that aligns with your brand's identity.⏰ Timely Timeline: I recognize the significance of consistency and timeliness in content publication. With a well-planned timeline strategy, you can ensure your Instagram feed remains fresh and captivating at all times.🧩 Interactive Quizzes: In addition to captivating designs, I offer interactive quizzes to boost audience engagement. It's a fun way to build strong connections with your followers.✨ Nyess Product Description: Elevate beyond captivating feed designs. With exclusive Nyess bags and accessories, you can add an unmatched touch to your lifestyle. Crafted with top-notch quality and elegant design, each Nyess product embodies true luxury.Don't miss out on the opportunity to enhance product awareness through unparalleled Instagram feeds and exclusive Nyess product.#innovation #management #HumanResources #digitalmarketing #technology #creativity #Future #futurism #CreativeDesign #InteractiveQuizzes #VisualBranding #DigitalStrategy #ExclusiveProducts #FashionAccessories #LuxuryLifestyle
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Ioannis Kollias
Google, YouTube, Branding & digital marketing expert, Startup mentor, DEI advocate, Proud dad of 3
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To connect with users on their terms, brands like Dior are starting to experiment with a more intimate, accessible approach - and they’re embracing platform-specific content tailored to user behaviour to do so. 🥇To highlight the importance of relevance, adaptability, and strategic partnerships with creators, we've gathered insights from Google Media Lab and Creative Works to help you connect with audiences across platforms and drive your marketing objectives.Here's a look at the latest... 👉#ThinkWithGoogle #Marketing
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